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Glossary

AEO (Answer Engine Optimization)

The practice of structuring content so answer engines — AI assistants and zero-click search — can extract a clear, accurate answer to a user's question.

Why it matters

Search increasingly returns synthesized answers, not just blue links. AEO is how trustworthy sources show up inside those answers.

Example

A FAQ page with proper schema, plain-language answers, and stable URLs is more likely to be cited by an AI assistant than a long, unstructured blog post.

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